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Mission in a Bottle: A Discussion with Honest Tea's Seth Goldman

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Seth Goldman, founder and "TEO" of Honest Tea, believes in market-based solutions to social problems.  In this discussion with Dave Feldman, he talks about how he integrates his business with his personal mission: sustainability and making people healthier.  He's worked to dramatically reduce sugar in his tea products and is also working with an initiative called Beyond Meat, which is exploring plant-based solutions to meet mankind's protein needs.  Goldman also talks about the importance of the right partners.


Additional Search Terms: Sustainable, sustainability, climate change, environment, environmental, sustainable business, helping climate change, global warming, social responsibility

Dave Feldman
Dave Feldman
CEO / Livability Project
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Cite this Article

DOI: 10.17919/X9HS36
Feldman, D. (2016, March 14). Mission in a bottle: a discussion with honest tea's seth goldman. Entrepreneur & Innovation Exchange. Retrieved July 13, 2024, from
Feldman, Dave. "Mission in a Bottle: A Discussion with Honest Tea's Seth Goldman" Entrepreneur & Innovation Exchange. 14 Mar. 2016. Web 13 Jul. 2024 <>.