Sign up free Log In

Antonios Stamatogiannakis

Antonios Stamatogiannakis Public Member
Member Since: September 14, 2026
Assistant Professor of Marketing IE University

Interest:

Industry:

Interviewee:


Authored Resources

Want Your Product to Look More Premium? Try a Darker Color

158 views

Entrepreneurs may not need costly materials or features to create a premium image. New research shows darker colors can signal status and prestige.