Sign up free Log In
Scheduled Maintenance: this site will be undergoing a system upgrade and will be unavailable on
Thursday, August 20th 2026 from 8PM-10PM CST
Shape What We Build Next | Take the 3-Minute Survey

Brent Goldfarb


Authored Resources

The Real Entrepreneurship Competition

10184 views

Students experience the intensity, ambiguity, anxiety and roller-coaster excitement of starting a new business.

Are Business Plans Really Necessary?

11735 views

For a new venture, a business plan is an essential part of attracting investment and ensuring success. Or is it?

Business Exercise Starts with $5 in Seed Money

9634 views

Given just $5 in seed money, student teams learn to form partnerships and leverage networks...and how constraints can actually make them more creative. Effectual reasoning, a form of expert