Interest: Entrepreneurship
Industry:
Interviewee:
Students launch real ventures, earn revenue and learn from peers in this experiential entrepreneurship course built around a simple constraint: the spirit of a lemonade stand.
A brilliant but non-techie entrepreneur's great idea -- helping students share digital audition recordings with music schools -- hit some unexpected issues.
The course improved students’ confidence, helped build a student-alumni community, and enhanced students’ connection to what raising money actually means. Two-and-a-half years ago, we set out to
The skills we taught can also be indispensable to students pursuing real estate, business development, raising capital, consulting, banking, and other areas.
How can entrepreneurs build a case for external investment, and how do investors evaluate the ventures pitched to them? This case offers some answers to these questions.
The creators of a digital tool for parents to motivate their children had validated their idea through research, but the company failed. This case study and course explore what should have been done.