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Tag: Entrepreneurial process

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By Jay Ebben and Alec Johnson on Wed Jan 21 2026

The creators of a digital tool for parents to motivate their children had validated their idea through research, but the company failed. This case study and course explore what should have been done. Read more

By Howard E. Aldrich on Mon May 12 2014

From a practitioner’s viewpoint, networking is a useful tool for entrepreneurs who wish to enlarge their span of action and save time. Admonitions to “network,” however, may not be enough. Read more