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The end of the year is typically a time to for EIX and familybusiness.org to showcase their best-read articles from the past year in several broad themes: evaluating opportunities, financing, leadership and outlasting the competition.

But this past year, when our best-read articles focused on surviving an unprecedented public health crisis that shuttered many businesses, was different.  With a vaccine on the way, we feel the best advice for 2021 is to focus on what comes next.  These articles from the past year can inform your game plan for the post-Covid world that will dawn in a few months.

How to Care for Your Team During a Crisis

While we see the light at the end of the tunnel, you still need a dedicated team to pull you through it. This best-read article from the past year is worth revisiting.

Resilience to Resurgence: How to Grow Your Way Out of the Crisis

We’ve known for some time it pays to be resilient during a crisis, but is this enough? Here’s how entrepreneurs and managers can build on the resilience forged in the pandemic to achieve resurgent growth when it ends.

What Family Businesses Should be Doing Now

Winston Churchill once said, “Never let a good crisis go to waste.”  This advice, collected from family business experts around the world, shows all kinds of firms how to re-emerge stronger and healthier when the sun shines again.

Women: Regain Your Professional Footing

The pandemic has been harder on women, who are shouldering a disproportionate amount of family and home duties. As the crisis eases, it’s time to re-establish some boundaries, say these European consultants.

Say Goodbye to Handshakes and Hugs

You may be going to an office again soon, but things will not return to normal in terms of human contact. Here’s what we can learn from the more standoffish cultures, from a professor who has studied them.

How to Keep Your Favorite Business from Going Under

As an entrepreneur or family business owner yourself, you can empathize with the local restaurant or hardware store that’s struggling to make it during the next few months. Here’s how you can help.

Everyday Gratitude in Times of Uncertainty

Beyond being a powerful way to connect with others, gratitude is also a powerful leadership strategy, and it can help us get through the waning months of these dark times.

How Values-Based Communication Can Promote Racial Justice and Equality

The pandemic’s economic hardship has hit disadvantaged communities the worst, and exposed racial and social injustices.  Entrepreneurs and family firms can help address this, but words are not enough…their commitment must be authentic and backed by action.

Eric Yuan’s Leadership Lessons for Building Lasting Enterprise Value

Everybody discovered Zoom over the past year as a way to work, learn and keep in touch with friends and loved ones when the pandemic kept us home. We can learn much from how founder Eric Yuan built his business, which positioned Zoom to grow exponentially when lightning struck last Spring.

How New Industries Could Grow out of the Fight Against Covid-19

Research has shown that in response to national security, public health and social issues, public-private partnerships may define grand challenges that can actually serve as "triggers" for the emergence of new industries.


Kimberly Eddleston

Kimberly Eddleston

Schulze Distinguished Professor of Entrepreneurship / D'Amore-McKim School of Business / Northeastern University
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Daniel Forbes

Daniel Forbes

Senior Editor for EIX & Associate Professor / University of Minnesota, Carlson School of Management
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Publication Endorsement Editor


Cite this Article

DOI: 10.32617/590-5fdcd3c4a2167
Eddleston, K., & Forbes, D. (2020, December 18). A road map for resurgence in 2021. Entrepreneur & Innovation Exchange. Retrieved July 26, 2021, from https://eiexchange.com/content/a-road-map-for-resurgence-in-2021
Eddleston, Kimberly, and Daniel Forbes. "A Road Map for Resurgence in 2021" Entrepreneur & Innovation Exchange. 18 Dec. 2020. Web 26 Jul. 2021 <https://eiexchange.com/content/a-road-map-for-resurgence-in-2021>.