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Tag: Social Media & Networks

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By Eden Blair and Tanya Marcum on Tue Apr 12 2016

A successful crowdfunding campaign can still end badly. This case shows how missed rewards, poor communication and unclear use of funds can destroy backer trust. Introduction In October of 2014, Read more

By Daniel Forbes on Wed Mar 18 2015

Books, blogs, communities and entrepreneurship programs now spread startup knowledge widely. Steve Jobs helped accelerate the technologies and culture behind that shift. Steve Jobs died in October Read more

By Tina Cornely on Sun Mar 01 2015

Entrepreneurs can apply creativity, urgency and execution to challenges such as poverty, hunger, disease and clean water while building organizations that create lasting impact. Entrepreneurs are not Read more

By James C Wetherbe and Zhu (Drew) Zhang on Fri Jan 02 2015

Data analytics can help entrepreneurs spot promising markets, test demand, identify unmet needs and rule out ideas that are too crowded or impractical. Just as space programs must carefully think out Read more

By Howard E. Aldrich on Mon Jun 02 2014

New tools, shared maker spaces and crowdfunding platforms are making it easier for entrepreneurs to develop products, test ideas, raise money and bring innovations to market. Not too long ago, Read more

By Howard E. Aldrich on Wed Apr 30 2014

A study of 362 startup teams found that men were more likely to take charge, especially when women founded businesses with their husbands. Women who start new businesses with men have limited Read more

By James C Wetherbe on Tue Apr 22 2014

Time and money are two crucial resources, but they are significantly different. Money not used today can be saved and used later if we so choose. Time, on the other hand, marches on and gets used up Read more