Use "Innovation" in advanced search
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By Ethan Mollick on Mon Nov 07 2016
This classroom exercise helps students test startup assumptions quickly using surveys, interviews and A/B testing, then use the evidence to refine their ideas. Many entrepreneurship classes focus on Read more |
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By Daniel Forbes and Eden Blair on Thu Nov 03 2016
Large companies may overlook promising products and markets. Entrepreneurs can turn those neglected opportunities into useful products and successful businesses. Entrepreneurs play a huge role in Read more |
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By Yasuhiro (Yasu) Yamakawa and Brett Smith on Mon Oct 31 2016
Entrepreneurs can develop empathy by observing people directly, setting aside assumptions and learning from real-world experience before designing solutions. Successful entrepreneurs not only Read more |
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By Michael Morris on Wed Oct 12 2016
Students create unconventional but workable marketing ideas for real companies while learning how innovation can reshape products, pricing, promotion and distribution. Sleepovers at mattress stores, Read more |
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By Sharon Alvarez on Tue Oct 11 2016
Wakefield Seafoods turned king crab from an unwanted catch into a major industry by inventing harvesting methods, creating demand and surviving repeated setbacks. While king crab fishing is among the Read more |
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By Daniel Forbes on Tue Sep 20 2016
Innovation means more than having a new idea. This guide explains what innovation is, why it matters, and how it differs from and overlaps with entrepreneurship. Innovation is a kind of Holy Grail in Read more |
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By David Deeds on Wed Aug 17 2016
EIX offers free case studies, classroom exercises, articles, videos and teaching modules to help educators bring entrepreneurship to life. Are you looking for high-quality new material to enrich your Read more |
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By John Seaberg on Fri May 20 2016
Scimed Life Systems and Edwards Life Sciences show how established companies can disrupt their own products and customers before competitors do it for them. One of the benefits of achieving “late Read more |
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By Daniel Forbes on Thu May 19 2016
YOXO Founder Jeff Freeland Nelson shares lessons on creativity, product failure, angel funding and why future entrepreneurs may benefit from studying theater. Jeff Freeland Nelson has some unusual Read more |
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By Howard E. Aldrich on Tue Apr 19 2016
GoDaddy executive Steven Aldrich shares lessons from startups and scaling businesses, including why entrepreneurs should start before they feel fully prepared. More than 20 years ago, Steven Aldrich Read more |
