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By John McNamara on Fri Sep 25 2026
Selling to a large company means finding the right champion, budget owner and technical gatekeeper — and understanding when the organization is ready to act. Every founder pitching a new technology Read more |
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By David Wyman on Tue Sep 15 2026
Tickle Me Elmo, Pound Puppies and other toy hits reveal why human insight, emotion and lived experience still matter in the age of generative AI. Toy invention is a brutal business. On the worst Read more |
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By Christos A. Makridis on Fri Sep 30 2022
Most people would never think of putting classical music and blockchain in the same sentence. With my training in engineering and economics, I wouldn’t have either -- if it were not for my getting Read more |
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Lavazza. Alessi. Olivetti. Campari. These brands evoke images of products, advertisements, or memories of our past: the aroma of Lavazza coffee or an Alessi coffee maker at work, the sound of keys on Read more |
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By Chris Meyer and Scott Newbert on Wed Mar 23 2022
Apple has become the standard bearer for products that are both technologically complex and simple to use. The Apple TV remote has two buttons and a ring, whereas the typical cable remote has several Read more |
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By Daniel Forbes and Jon Eckhardt on Fri Dec 17 2021
The year-end is traditionally a time for setting new goals for the coming year, but if we've learned anything from 2020 and 2021 it's that our best-laid plans must be flexible. The continued Read more |
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By Max Mirho on Tue Nov 17 2020
A rise in “no-code” tools is letting non-technical founders create technical products without the need to hire a developer. Building an app is hard, right? That’s the usual consensus, Read more |
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By Andrea Contigiani on Fri Nov 13 2020
Lean Startup & Minimum Viable Products have replaced planning and are helping entrepreneurs find product-market fit more quickly. But these tools also have costs and risks. Historically, Read more |
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By Kimberly Eddleston on Tue Mar 10 2020
Many innovations have started with people who were not engineers, scientists or coders, and had no idea how to turn their great idea into a marketable product or service. Fortunately, today's Read more |
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By Kimberly Eddleston on Sun Mar 01 2020
Interviewee:
Stephen L. Golden
Sometimes an innovator or new company has an idea for a product that seems to have blockbuster potential -- only to fizzle and flop. Why does this happen? In this interview with EIX's Kim Eddleston, Read more |